Digital & AI Marketing Certification

Certificate in Digital & AI Marketing

Learn how to reach customers, design campaigns, and make data-driven marketing decisions – skills
valued in any industry. Use your electives to graduate with two degrees: your major and a Certificate in Digital & AI Marketing!

This program is perfect for:

students from any major interested in marketing, branding, or digital strategy
exploring careers in digital marketing
students looking to build skills in data-driven decision-making

What you can learn

design and execute digital campaigns
analyze performance using data and analytics
connect marketing strategy to business outcomes

Create Smarter Marketing.
Build practical marketing skills and pursue an industry-recognized marketing certification, Google Analytics.

Program Curriculum
BADM A350 – Principles of Marketing
MKTG A360 – Direct & Digital Marketing
MKTG A361 – Digital Marketing Analytics
MGSC A442 – Strategic E-commerce and Generative AI Integration

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